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Showing posts from September, 2023

How Digital Events Service In India Is Fast Becoming The Next Best Thing

Many lessons have been learned during the spell of the pandemic. One among them is that conventional practices of business cannot be the mainstay of commercial activities. Newer means and methods need to be implemented.   World Of Digital Apps There is a whole world waiting for access at our fingertips through our handheld devices. With modern smartphones, tablets, and iPads, we can now access everything through the medium of an app. eCommerce banking shopping and retail news and entertainment All this and more is easily accessible with the use of apps available for free downloads on phones and tabs among other devices.   App Development The increasing popularity and widespread use of apps have led to greater creativity in app development in India.  Companies are now aiming at greater creativity in the sphere of mobile app development that is more engaging for consumers and users along with high-ranking viability on popular search engines.  ...

The Concept Of Go To Market Campaigns And How It Works In Marketing Strategies

The goal of any marketing strategy is the identification of a core audience or target audience for a product or service and delivering information to the same. This is not exactly done in such a simplistic manner but there are several steps and processes for generating relevant information which is put to use in a synchronized manner.   The Importance Of Strategy When we refer to a product marketing strategy , there is a comprehensive plan of the approach of the ways or means of information delivery to the end-users. Primarily the end-users need to be identified who will benefit the most from a product launch A similar range of products available from competing companies need to be identified to deliver the advantages of a new launch Effective messaging and communication of the launch needs to reach the target audience Defining and setting achievable marketing targets Creating a go-to marketing strategy Monitoring sales and ...